Blogging for Internet Marketers

If you own an online business, odds are high that you’re wondering if blogging is worth the effort and time. Well, I’m here to tell you that the answer to that question is an emphatic YES! It’s easy to blog frequently thanks to the ease with which you can easily setup a WordPress blog with unique content, and it’s an inexpensive way to drive traffic to your site while attracting potential customers. Below are some of the primary benefits of having a niche blog for your online marketing business.

blogging-smb

Increased SEO

You probably already know that the search engines absolutely adore fresh content, and PLR makes it easy to give them all they can handle. By constantly updating your blog, you give the search engines more content for indexing, and you create new opportunities to use important keywords to boost your site’s visibility in the SERPs. It’s always highly recommended to choose a WordPress theme with existing SEO options. I personally use WP Profit Builder to build many of my landing pages and marketing pages. Another amazing and very highly regarded theme for blogging and creating landing pages is OptimizePress, you can read this optimizepress 2 review to learn more.

SEO-PPC-BRAND_MANAGEMENT-LINK_BUILDING-CORPORATE_BLOGGING

Developing Better Customer Relationships

Blogging allows you to form a direct connection with site visitors, by asking questions or opening up the comments section. By reading and responding to your audience’s comments, you can build trust and gain important insight into the problems your customers are looking to solve. A great way to continuously communicate with your customers is to have an email list of subscribers. Every time a customer buys from you you should be putting them on a “buyers list” and then sending them monthly email newsletters and freebies to build your authority, establish better relationship and build more trust with them. This way they are far more likely to buy from you again. All you have to do to get this setup is to choose one of the best email marketing autoresponders and then integrate it with your shopping cart system so that when someone buys from you, they automatically go onto your mailing list.

website-analytics-seo

Establishing Yourself as an Expert

Regardless of how small your website is, you can build clout within your niche by providing valuable, relevant information. With time, you will be seen as an important resource for helpful content, which can turn site visitors into customers. This is vital for small internet businesses that are looking for a way to remain competitive with larger companies.

Build Brand Awareness

Blog posts with great graphics allow you to show the most personal parts of your business, those that aren’t visible with conventional outbound marketing tactics. Bloggers can provide customers with a sense of your company’s vision, standards and overall personality. But remember that appearance is everything and first impressions last, so you have to make sure you’re using one of the best wordpress landing page plugins to ensure your site is able to convert your visitors into subscribers and buyers.

SOCIAL_NETWORKING-WEB_MASTER-AFFILIATE_PROGRAM-BLOG_MARKETING-EMAIL_MARKETING

Monetizing Your Blog While Helping Readers

Affiliate marketing should be a big part of your blogging strategy as it allows you to help your readers by recommending product you know will help them, while earning commission at the same time. Affiliate marketing is one of the best ways to monetize your blog and should be a part of your blogging income strategy. The trick to earning with affiliate marketing sooner rather than later is to find what the best affiliate marketing training course is right now and invest your time into learning the ins and outs to succeed. Coaching is the best way to fast track affiliate success because you avoid making all the mistakes marketers usually make when getting started. The course I joined when I just got started as an affiliate is called Affilorama and is a great course still till this day.

Create Viral Opportunities

Every time you use unique content to create a blog post, you give your audience an opportunity to share the content with others. Whether they post a link, email it or tweet it, it’s 100% free marketing and it validates you as a reliable, credible online business. The easiest way to create viral marketing graphics is to use what most success marketers are using. It’s called Youzign 2 and has 100’s of top notch templates you can edit with drag and drop technology to quickly push out state of the art viral graphics in no time and without any design skills.

From a business standpoint, blogging with niche content makes sense. With minimal expense and effort, you can boost your niche site’s search engine rankings, increase site traffic and build relationships with current and future customers. This opportunity is so important that no online business owner should pass it by.